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INSIGHTS

Thinking That Transforms

A New Look for Zeno, Now and Next

Zeno at Climate Week
Insights

Silence Isn’t an Option: Communicating Sustainability in Uncertain Times

In today’s polarized society, even the most well-intentioned leaders are feeling a bit paralyzed on if or how to share their sustainability efforts.  That tension was front and center at this year’s Climate Week, one of the year’s most influential sustainability events. Zeno co-hosted a panel with Anna Robertson, co-founder of The Cool Down, joined by leaders from PetSmart, L’Oréal, and our client, the Aruba Tourism Authority.

Leah Katz Announcement
News

Zeno Appoints Karyn Barr to Lead U.S. Technology Sector

Zeno Group has named Karyn Barr as Head of Technology, Zeno U.S., reinforcing the firm’s unwavering commitment to the sector and advancing opportunities to evolve client work for greater impact. In this role, Barr will collaborate across Zeno’s other sectors and with the firm’s global technology centers of excellence.  

zeno agency news
News

Zeno Group Launches GEOfluent: AI-Powered Generative Search Product to Strengthen and Protect Brand Reputation

Zeno Group announced the launch of GEOfluent, a proprietary offering designed to help brands master how they appear in generative AI search and uncover specific actions to show up authentically and effectively. GEO stands for Generative Engine Optimization. 

Leah Katz Announcement
News

Zeno Group Names Head of AI to Accelerate Innovation and Impact

Zeno Group announced the appointment of Justin D’Onofrio as Head of AI to lead innovation at the intersection of technology, data, creativity, and client impact, nurturing the agency’s culture of experimentation and commitment to client-centricity.   

zeno agency news
News

Zeno Group Launches AI Culture Change Center

Zeno Group today announced the launch of the Zeno AI Culture Change Center, a new global offering designed to help companies drive responsible, cohesive and people-centered transformation in an era of accelerated AI deployment. 

Zeno Group Insights
Insights

Three Takeaways for Real Action from Aspen Ideas: Climate

Last week, more than 100 sustainability thought leaders gathered in Chicago for the Aspen Ideas: Climate event, bringing the conversation on climate solutions to the heart of the Midwest. Against the backdrop of the city’s strong business community and growing climate ambitions, leaders from business, government and advocacy explored not just why climate action matters, but how to make it happen.